The hard part of hiring a live host isn't finding someone with followers — it's finding someone who will reliably go live, talk to your product, and convert a live room. We match, brief, and manage hosts so you get shows, not promises.
Plenty of creators have an audience. Far fewer can carry a 45-minute live room: hold a product up, answer buyer questions in real time, and keep energy while a pinned catalog scrolls. Hiring for follower count and hoping they can host is how brands end up with a quiet live and no sales.
We screen and match for the skill that matters — live product selling — then brief each host on your catalog so they show up ready, not winging it.
We learn your products, price points, and the SKUs worth featuring live.
Hosts matched to your niche and audience, screened for live selling ability — not just reach.
Every host gets a product brief and offer sheet so the live is prepared, not improvised.
Shows run with affiliate attribution, so you see which host sold what.
Matched on the ability to host and convert, not vanity metrics.
Hosts arrive prepared with your catalog, angles, and offers.
Ongoing relationships so you're not re-recruiting every campaign.
Affiliate tracking ties revenue to the host who earned it.
We won't send you a raw list of handles to chase yourself, and we won't guarantee a specific sales number — the room, the product, and the offer decide that. What we control is match quality, briefing, and consistency.
Both. Some brands want one strong recurring host; others want a matched roster running frequent shows. We scope to what your catalog can sustain.
Yes — matched hosts are sampled the real product so they can sell it honestly. We don't ask a host to pitch something they've never held.
Typically affiliate commission on what they sell live, tracked through TikTok Shop, plus any program terms we scope with you.
It depends on catalog fit and host availability. The free Shop analysis is where we give you a realistic timeline.
When we screen a potential host, follower count is close to the last thing we look at. We watch how they handle an unscripted live: can they fill dead air, react to comments in real time, and pivot to the product without sounding like an ad? Can they demonstrate something physical clearly on camera? Do their existing videos show they can talk about a product with genuine knowledge rather than reading a caption? Those are the signals that predict live sales.
We also look at consistency and reliability, because the quiet killer of live programs is hosts who cancel or show up unprepared. A host who reliably goes live on schedule, briefed and on time, is worth more than a flashier creator who's hard to pin down. Reliability is a hosting skill, and we weight it heavily.
We learn your catalog and shortlist matched hosts screened for live selling in your category.
Hosts receive the real product and a brief with your angles, offers, and must-say/never-say notes.
Hosts go live on a cadence; we read the numbers and refine which host, product, and offer to lean into.
Every sale ties back to the host who earned it, so performance is visible, not guessed.
Some brands want a single recurring face — a host who becomes associated with the brand and builds a repeat audience across lives. Others want a rotating roster so they can run more frequent shows and reach different creator audiences. Both work; the right answer depends on how much live volume your catalog and margins can sustain.
We scope this on the analysis call rather than pushing a fixed package, because over-committing to more shows than your product can support is a fast way to make live look like it doesn't work when the real problem was volume outrunning demand.
Hiring a live host once is easy; keeping good hosts selling for you is the real skill. Hosts stick with brands that brief them well, get them product on time, pay reliably, and treat them like partners rather than disposable talent. We manage that relationship so your best hosts want to keep going live for you, which is where the compounding value of live actually comes from.
That management also protects you: a briefed host stays on-message, avoids claims your brand can't back, and represents you consistently. The difference between a random creator and a managed host is that the managed host knows your catalog, your offers, and your boundaries before they ever hit 'go live.'
We screen for live selling ability first — can they carry a room, demo a product, and handle comments — then niche and audience fit. Follower count is near the bottom of the list.
We read the numbers per host and swap out anyone who isn't converting. You're not stuck with a host who doesn't sell.
Yes — many brands do better with a recurring host who builds a repeat audience. We scope that if it fits your catalog.
We coordinate sampling so matched hosts get the real product before they go live. Selling something unseen doesn't work.
Yes — you're never handed a stranger. We match and brief, and you have visibility into who's representing your brand.
We work with a select number of brands at a time to ensure every partner gets white-glove attention. Apply below and our team will reach out within 24 hours.
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